Marketing & Sales Growth Planning
Who is it for?
Ideal for business leaders who have a start-up or SME business which wish to improve their business.
What is covered?
We will facilitate your commercial team to think through, prioritise and focus on the most important markets.
For each prioritised market, we’ll help the team to be clear about what the offer is to address the customer’s needs and shows how value is created for the customer.
You can read more about market prioritisation in the free download of our white paper “The Growth Cube Revisited”.
Then, we can be much clearer about how to go about targeting, attracting and winning the customers we want. That action plan will make up the balance of the marketing plan.
Some customers will also need help with sales process and skills. These can also be built and taught in small workshops as required.
Why is it valuable?
You revenue growth plan drives sales and dollars.
Be clear about which markets to focus on,.
Be clear how you will position yourself.
Be clear what you need to do to present and promote yourself well to win more sales.