Strategy 

  • Do you know what your success looks like?
  • Do you know how to achieve it?
  • What’s stopping you?

Marketing

  • Do you know who your best customers are?
  • Do you know how to attract more of them?
  • Does your customer see you as a commodity, or are you valuable?

Performance

  • Do you know how to find and win new customers, and do it consistently?
  • Are you able to meet all the promises you’ve made, every time?
  • Do your people help or hinder you?